Post by tanvirmasud on Mar 7, 2024 9:15:33 GMT
Off-site SEO concerns all the activities that an , especially earning backlinks (incoming links to the site) from other sites that enjoy a high ranking. Check the health of your site with a site audit The first thing an SEO specialist does is check the health of your site from a technical point of view. This action is called site audit and provides information relating to some fundamental technical aspects such as: site speed presence and correct length of the meta descriptionpages presence and correct length of titles on the pages (tags title) internal link structure correct weight of pages (in bytes) and images correct use of attributes alt textfor images To carry out these activities, both manual analysis and the use of specific tools can be used.
The best ones around India Telegram Number Data are: ahrefs.com screamingfrog SEMrush SEOZoom Below you can see a series of screenshots relating to an analysis carried out with Ahrefs. Intervenes to resolve technical problems with your site Once the audit has been carried out, the SEO specialist intervenes directly or gives instructions to the technical staff to resolve the problems found. Speed problems, a characteristic that appears to have a strong correlation with the position of your site in search engine results (SERP), can be linked to: inadequate hosting; an architectural problem with the site; obsolete or poorly used technology. Depending on the complexity of your site, improving performance can be a more or less long and demanding job.
If the problems are related to the markup (the code with which the pages of your site are written), in this case the solution is simple: you need to intervene on the pages and articles and modify the texts according to the standards. For example, the most important title of the page must have the html tag h1, while the secondary ones must have h2, h3and so on based on the text hierarchy. If there is a problem of lack of internal links or a structure that is not very coherent and clear, then the work will mainly be of an editorial nature. In this case, the interlocutor is the one who takes care of drafting the contents. Research the best keywords for your site Remaining within the scope of what an SEO specialist does, keyword research is one of the activities with the highest added value. In fact, it is not at all trivial to identify the keywords that can simultaneously bring new customers to the site and that do not have too much competition. To be able to carry out this activity well, you need to have a very clear profile of the ideal customer, technically defined as the buyer persona.
The best ones around India Telegram Number Data are: ahrefs.com screamingfrog SEMrush SEOZoom Below you can see a series of screenshots relating to an analysis carried out with Ahrefs. Intervenes to resolve technical problems with your site Once the audit has been carried out, the SEO specialist intervenes directly or gives instructions to the technical staff to resolve the problems found. Speed problems, a characteristic that appears to have a strong correlation with the position of your site in search engine results (SERP), can be linked to: inadequate hosting; an architectural problem with the site; obsolete or poorly used technology. Depending on the complexity of your site, improving performance can be a more or less long and demanding job.
If the problems are related to the markup (the code with which the pages of your site are written), in this case the solution is simple: you need to intervene on the pages and articles and modify the texts according to the standards. For example, the most important title of the page must have the html tag h1, while the secondary ones must have h2, h3and so on based on the text hierarchy. If there is a problem of lack of internal links or a structure that is not very coherent and clear, then the work will mainly be of an editorial nature. In this case, the interlocutor is the one who takes care of drafting the contents. Research the best keywords for your site Remaining within the scope of what an SEO specialist does, keyword research is one of the activities with the highest added value. In fact, it is not at all trivial to identify the keywords that can simultaneously bring new customers to the site and that do not have too much competition. To be able to carry out this activity well, you need to have a very clear profile of the ideal customer, technically defined as the buyer persona.